Why Realtor Underpriced My House Boosted My Wealth
When you discover why a realtor might underprice your house, you unlock a wealth of opportunities that could significantly boost your financial standing—so as you browse options and visit websites, keep reading to uncover these valuable insights.
Understanding the Strategy Behind Underpricing
The strategy of underpricing a home often raises eyebrows among sellers. However, it can be a calculated move designed to generate a bidding war and ultimately increase the final selling price. By setting a lower initial price, realtors aim to attract a larger pool of potential buyers, creating a sense of urgency and competition. This can lead to multiple offers, often pushing the final price above the original market value.
According to a study by the National Association of Realtors, homes priced slightly below market value tend to sell faster and for more money1. This approach leverages the psychological principle of scarcity, making buyers feel they must act quickly before the opportunity slips away.