Experience High-End Travel Spark Exciting Marketing Insights
Exploring Sustainable and Experiential Travel
Sustainability is a growing trend in the luxury travel sector, with more travelers seeking eco-friendly and socially responsible options. According to a 2022 survey, 83% of global travelers believe sustainable travel is vital2. By aligning your marketing strategies with sustainable practices, you can appeal to environmentally conscious consumers and differentiate your brand in a crowded market. Additionally, focusing on experiential travel—where the journey is as important as the destination—can provide unique opportunities for engagement and storytelling.