Find Out Why Bad Packaging Costs You Profit
Product Damage and Returns
Another critical aspect is the risk of product damage. Inadequate packaging often leads to products being damaged during transit, resulting in returns and refunds. This not only affects your revenue but also impacts customer satisfaction and brand reputation. Studies show that nearly 10% of e-commerce returns are due to damaged goods2. Investing in quality packaging can drastically reduce these occurrences, safeguarding your profits and enhancing customer loyalty.